English 
Arabic 
Indonesian Program Mission
The Digital Marketing Program seeks to provide a distinguished educational and research service and prepare specialized cadres in the field of digital marketing, in a way that meets the requirements of sustainable development and the needs of the local and regional labor market, by providing an appropriate educational and research environment, a distinguished cadre, and advanced curricula, in accordance with academic accreditation standards.
Program Vision
To make the Digital Marketing Program at the University of Science and Technology one of the leading programs in preparing specialized cadres in digital marketing locally and regionally.
Program Features
Digital marketing has many features that make it an interesting field. The most prominent of these features are:
1- Increased demand for digital marketing experts: This field is witnessing an increasing demand for skills related to digital marketing, as a result of the increasing use of digital technologies in all fields.
2- Diverse job opportunities: Digital marketing graduates can work in many fields, including advertising agencies, companies, digital media, network marketing, freelancing, and consulting.
3- Continuous development: The field of digital marketing is witnessing continuous development, which requires specialists in this field to continuously learn and innovate to keep their skills updated and follow the latest digital trends and tools.
4- Profitability: Digital marketing is considered one of the most profitable investment activities, as a result of achieving effective and standard results in marketing and advertising.
5- Remote work: Graduates can work in the field of digital marketing remotely, which allows them flexibility in work and maintaining a balance between personal and professional life.
6- Creativity: Digital marketing requires creativity and imagination, which gives graduates the opportunity to express themselves and showcase their talents and creative ideas.
Program Goals
- Providing the student with basic knowledge of digital marketing concepts, foundations, and strategies, related technologies, and relevant standards and procedures.
- Enable the student to understand and analyze digital data, successfully design digital marketing strategies, and make informed and innovative decisions in this field.
- Enable the student to practice all aspects of digital marketing and use all available digital channels to reach the target audience and achieve digital marketing goals efficiently and effectively.
- Developing the student’s skills in effective communication, creative thinking, self-learning, teamwork, adapting to changes, and respecting professional ethics.
Career and academic opportunities for graduates of the program
Job opportunities for digital marketing graduates have increased in recent years, as this field is witnessing continuous growth and rapid development. Graduates of this major can work in many fields that require digital marketing skills, such as:
1- Advertising and digital marketing agencies: where graduates can work in designing and implementing digital advertising and e-marketing campaigns.
2- Companies and institutions: where graduates can work in managing and improving the company’s digital content and creating digital marketing campaigns.
3- Digital Media: Graduates can work in producing, editing and distributing digital content online.
4- Network Marketing: Graduates can work in developing and managing network marketing campaigns over the Internet.
5- E-commerce: Graduates can work in managing and developing e-commerce sites and improving the user experience.
6- Freelance and consulting work: Graduates can work as freelancers or consultants in the field of digital marketing.
The jobs that digital marketing graduates can work in include digital marketing manager, social media marketing manager, digital advertising manager, digital content manager, e-commerce manager, SEO specialist, SEM specialist, and many other jobs in the field of digital marketing.
