Conclusion of the discussion of graduation projects for the Arab Business Administration Program

In the presence of the Presidency of the University of Science and Technology - Main Center Aden, and the Deanship of the College of Administrative and Human Sciences at the University, the discussion of graduation projects for students of the Arab Business Administration Program concluded on Wednesday, May 29, 2024. 

The discussion was divided into three groups that discussed different topics. The first group, led by student Aseel Fadl Qasim, discussed the topic “The Impact of Knowledge Management on Competitive Advantage (A Field Study at Al-Qatibi Islamic Microfinance Bank)”. While the second group discussed “The Impact of Promotion on Sales Volume (A Field Study at Al-Mahdar Foodstuff Company)”, led by student Hossam El-Din Ibrahim. The topic “The Impact of E-Marketing on Enhancing Competitive Advantage (A Field Study at the University of Science and Technology)” was the focus of discussion for the third group, led by student Mohamed Fouad.

The discussion committee consisted of: Assistant Professor Dr. Abdullah Saleh Al-Hajj, Dr. Iskandar Hassan Abdul Sattar, and Prof. Ali Karama.

The students demonstrated through their discussions their research capabilities, which were clearly evident on this special scientific day.